Privacy Policy | Coalbank Holler Adventures

The fine print

Privacy Policy

How we collect, use, and protect your information.

Last updated: August 7, 2026

This Privacy Policy describes how Coalbank Holler Adventures (“we,” “us,” or “our”) collects, uses, and discloses your personal information when you visit our website, book a guided tour, or communicate with us.

1. Information We Collect

  • Contact Information: Name, email address, phone number, and mailing address.
  • Booking Details: Tour date and time, group size, machine selection, and any special requests.
  • Waiver Information: Information you provide on the liability waiver required before every tour, completed separately for each rider.
  • Financial Information: Payment details, processed securely via third-party payment processors. We do not store full payment card numbers on our servers.
  • Technical Data: IP address, browser type, device information, and cookies that track how you interact with our website.
  • Communication Data: Records of your correspondence with us, including SMS messages and emails — for example, the text we send with your tour’s meetup location.

2. How We Use Your Information

  • Confirming and managing your booking.
  • Sending trip logistics, including your meetup location, by text and email.
  • Processing your liability waiver.
  • SMS Marketing: If you’ve opted in, sending promotional offers and tour updates.
  • Improving our website and guest experience.
  • Complying with applicable tax and safety regulations.

3. SMS Opt-In and Messaging Details

We do not sell, rent, or lease your personal data to third parties. We only share information as described in Section 4.

How We Obtain Consent: We collect your mobile phone number and express consent through our booking process and website forms.

Purpose of Messaging: By opting in, you agree to receive recurring automated text messages (SMS and MMS) regarding your booking — including your meetup location and tour reminders — as well as occasional marketing messages from Coalbank Holler Adventures.

Consent is Personal: Your consent is tied to the specific mobile number you provide and is not a condition of booking a tour.

Revoking Consent: Reply STOP to any message to withdraw your consent at any time.

Help: Reply HELP to any message for assistance, or contact us using the details below.

Frequency: Message frequency varies based on your booking and interaction with us.

Rates: Message and data rates may apply from your carrier.

Carrier Liability Disclaimer: Carriers are not liable for delayed or undelivered messages.

4. Sharing of Your Information

We share information with the service providers that run our business — including our booking and scheduling platform, our marketing and guest-communication platform (including SMS), and our payment processor — only as necessary to manage your booking or deliver your tour. Mobile information will not be shared with third parties or affiliates for marketing/promotional purposes. This excludes text messaging originator opt-in data and consent, which is never shared with any third party.

5. Cookies and Tracking

We use cookies to remember your preferences and analyze site traffic, including advertising cookies (such as Meta Pixel) and analytics cookies that help us understand site traffic and measure ad performance. You can instruct your browser to refuse cookies, though some parts of our booking process may not function correctly if you do.

6. Data Security and Retention

We use commercially reasonable security measures to protect your data. We retain your information only as long as necessary to manage your booking, comply with legal and tax obligations, or resolve disputes. In the event of a breach of unencrypted personal information that is reasonably likely to result in identity theft or fraud, we will notify affected Kentucky residents in accordance with Kentucky law (KRS 365.732).

7. Your Rights and Choices

  • Access: Request a copy of the data we hold about you.
  • Correction: Request that we update inaccurate information.
  • Deletion: Request that we delete your personal data, subject to legal exceptions (for example, records we’re required to keep for tax or safety purposes).
  • Opt-Out: Opt out of marketing emails via the “unsubscribe” link, or SMS marketing by texting STOP.

8. Children’s Privacy

Our website is not directed to individuals under the age of 18, and we do not knowingly collect personal information online from children. This section covers our website only — it does not affect who may ride as a passenger on a tour; see our Terms & Conditions for rider eligibility.

9. Contact Us

If you have questions about this Privacy Policy or how your data is handled, please contact us at:

Coalbank Holler Adventures
84 Indian Valley, Beattyville, KY 41311
Email: [email protected]